WSDA Office Hours

Expertise: E-Commerce

Erica Beck is a communications professional with deep roots in agriculture. Her early career days were spent managing communications for a national commodity organization. After hanging up the 9-5 for a return to the ranching lifestyle, she started a communications business. For nearly a decade, Erica has been building websites and helping rural businesses shine in the online space. She currently splits her time between a Nevada ranch and traveling the west.

Expertise: Social media marketing, Email marketing, SEO

Mia Cole is an online marketer with experience in digital, SEO, and social media marketing. She is driven by the belief that meaningful online interactions can be fostered through effective marketing, ultimately driving customer engagement and sales. Passionate about blending storytelling and marketing, Mia consistently looks for new ways for brands to tell their stories online, in ways that are both sincere and entertaining, generating interest and creating trust with online consumers. 

Expertise: Shopify, Klaviyo, Google Analytics, Google Shopping

Emily Deevers has three years of experience helping small businesses create and manage Shopify stores, boosting engagement through email marketing and newsletters, and designing marketing materials across various platforms. Before joining Grapevine, she spent a few years working on an organic farm, executing farm-to-table events on farms across the country, and launching her own mission-based small business focused on supporting our food system. Emily is excited to apply her diverse experience and entrepreneurial mindset to meaningful work within local food systems.

Expertise: Website Planning, Marketing Strategy, Meta Advertising, Email Marketing, Klaviyo, SEO Basics

Brooklyn Maloley is a Marketing Consultant at Grapevine Consulting. Brooklyn is passionate about food systems and food access and has spent time running e-commerce and CSA programs for local food businesses. At Grapevine, Brooklyn applies this passion for local food to help producers leverage ecommerce and marketing to scale their businesses.

Expertise: Brand Positioning, Strategic Marketing Planning, and “Big Idea” Concept Development

Craig McAnsh is the President and Creative Director at Native Marketing, a boutique agency based in Asheville, NC. He is an experienced leader in the advertising, branding, marketing and media industries. He has been widely recognized for his strategic, non-traditional approach to solving problems and creating opportunities that build brands and business. Craig’s recent food and farm experience includes Hickory Nut Gap Farms, Future Harvest, Renew Life Supplements, Earth Fare Healthy Supermarkets, Blackbird Restaurant, and the Grassfed Alliance.

Expertise: Email Marketing, Google Analytics, Google Ads, SEO

Natassia Williams is a Marketing Consultant at Grapevine Consulting. Natassia has spent the last 11 years doing everything from graphic design to SEO to email marketing to photography. And while her passion for creativity and design will always be her first love, digital marketing has provided a way to feed her love of analytical thinking.